Shopify Plus case study
Osburn's
Several brands, one store, each with its own design
A single Shopify Plus store that consolidates several brands, each keeping its own look, navigation and search.
- Industry
- Retail
- Market
- North America
- Platform
- Shopify Plus
- Role
- Shopify Plus front-end & integration, as a team member
The challenge
The brands needed separate designs and search results on one domain, plus B2B pricing and third-party product data.
What I worked on
- Theme architecture with brand-specific design systems
- Context-aware navigation and search per brand
- Middleware integration for tiered B2B pricing
- Third-party product data brought into the native checkout
The outcome
Several brands managed from one Shopify Plus admin.
