Shopify case study
BabyBjörn — GCC
Collection pages that list every colour and size as its own tile
A Shopify rebuild from a headless CMS, with collection pages that show individual product variants under strict brand guidelines.

- Industry
- Consumer goods
- Market
- Middle East
- Platform
- Shopify
- Role
- Shopify development, as a team member
The challenge
Shopify lists products, not variants, on collection pages, but the design called for each variant as a separate tile.
What I worked on
- Migration of content and design from a headless CMS
- Custom variant listing using metaobjects and metafields
- Templates matched to strict brand guidelines
- Bilingual storefront optimised for mobile
The outcome
A brand-accurate experience running on Shopify's checkout and admin.


